We want, with this platform, eliminate greenwashing and give you as consumers the power to make real change.

You come to Brim to see which brands are aiming to do good in the world;

Who is cleaning up their supply chain to eliminate deforestation and modern day slavery? Who is making actual effort to minimize their ecological footprint? In the Brim app you get easy access to this information, so that you can make informed purchases. 

That’s not all – The attention you give to these brands on Brim, by, for example, watching their videos or being involved in a Sustainability Q&A with their CEO, gets rewarded.

You collect points from that brand which you can pass on to an NGO that is important to you. By donating these points (at the cost of the brand), you gain Levels within the app. These Levels reflect the exclusivity of the deals the brands offer you.

With your help (attention), together we can hold brands accountable and drive advertising revenue directly through to where it will have the most impact: the NGOs who are doing the work to save the planet.